-Innovation refers to the Wii-mote as the controller is known. It provides a new way to play your favorite games as well as giving rise to a whole new genre of games.
-Style refers to Nintendo's new aproach to the concept of video games. They are trying something new.
-Reinvention is how enormously different the Wii is from anything ever before it. In the past there had been specialty controllers, such as a steering wheel for a racing game, or a gun for a shooter, but never has an entire system revolved around a new idea for the controller.

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